Pakistan’s Trusted Rice & Salt Exporter Since 1999

International Trade Fair and Exhibition

Pakistan Rice Exporter at International Trade Fair — Gulfood & SIAL

Kassam Trading Company is a proud pakistan rice exporter at international trade fair events worldwide, representing Pakistan’s finest rice, Himalayan Pink Salt and sesame seeds on the global stage.

We have participated in Gulfood Dubai — the world’s largest annual food and hospitality trade show held every February in Dubai, UAE. Gulfood attracts over 100,000 visitors and 5,000+ exhibitors from 200+ countries, making it the most important trade event for food exporters targeting the Middle East, Africa and Asia markets. Our participation at Gulfood has helped us build relationships with importers, distributors and re-exporters across the Gulf, East Africa and Southeast Asia.


We have also participated in SIAL — one of the world’s leading international food innovation trade shows held in Paris, France. SIAL brings together food industry professionals from over 200 countries and is a premier platform for Pakistani exporters to showcase their products to European and global buyers.


Our trade fair presence reflects our commitment to building long-term relationships with buyers worldwide and staying at the forefront of international food trade. We invest in representing Pakistan’s agricultural exports at the highest level — bringing samples, brochures and pricing to serious buyers who attend these events specifically to source new suppliers.


At every trade fair we attend, we showcase our full product range including 1121 Sella Rice, IRRI-6 Long Grain White Rice, 100% Broken Rice, Himalayan Pink Salt and Natural White Hulled Sesame Seeds. We bring product samples, certificates, brochures and our full export capability documentation for buyers to review on the spot.


If you are attending Gulfood Dubai or SIAL and would like to meet with Kassam Trading Company, please contact us in advance to arrange a meeting. We would be delighted to discuss your requirements and present our products in person.
For more information about our products please visit our products page or view our certifications. We are proud members of the Rice Exporters Association of Pakistan (REAP), registration #2-1-99-1195.

Our Trade History

Kassam Trading Company has been attending international food trade fairs for over a decade, building relationships with buyers across the Middle East, Africa, Europe and Asia. Our trade fair presence is a testament to our commitment to international trade and our ambition to grow Pakistan’s rice export industry on the global stage.

Upcoming Trade Fair Appearances

If you would like to meet us at either of these events, please contact us in advance to schedule a meeting.

📅 Gulfood Dubai 2027 — February 2027, Dubai World Trade Centre, UAE

📅 SIAL Paris 2026 — October 2026, Paris Nord Villepinte, France